Edit Your Campaigns Through AI. You Confirm Every Change.
MAP can update your Amazon Ads campaigns through AI, but only when you turn it on. Enable Edit Mode in the chat, or grant write access when you connect via MCP. The AI tells you what it wants to change and waits for you to say yes. Everything is logged.
How to Enable Editing
Two ways to turn it on, depending on where you work.
In-App AI Chat
There's an Edit Mode toggle in the MAP chat. Turn it on and the AI can propose changes. Turn it off and you're back to read-only.
- Open the AI Chat in MAP
- Click the Edit Mode toggle
- Ask the AI to make changes. It confirms each one before applying
MCP OAuth (Claude, ChatGPT, etc.)
When you connect an MCP client, the OAuth screen asks which permissions to grant. Check write access to let the AI propose edits. Revoke it from the Integrations page whenever you want.
- Add the MAP MCP server to your AI client
- During OAuth, grant write permissions
- Your AI client can now propose edits. Each one is confirmed before applying
What You Can Edit
Tell the AI what to change in plain English.
Campaigns
Pause or enable campaigns, change daily budgets, switch bidding strategy. Works with SP, SB, and DSP.
Ad Groups
Change status, default bids, and targeting at the ad group level.
Product Ads
Enable or pause individual product ads. Choose which ASINs run and which don't.
Keywords
Pause keywords, change bids. The AI can suggest new bids based on your performance data.
Negative Keywords
Add or remove negatives at the campaign or ad group level to cut wasted spend.
Targeting
Change status and bids on product and category targeting for SP and SD campaigns.
Listing Content
Update product titles, bullet points, descriptions, and search terms through Seller Central, all from the same conversation.
Product Images
Swap listing images using a picture from Google Drive, any public URL, or one your AI just generated. MAP re-hosts it as a durable URL, then updates your listing.
Safety & Audit Trail
Here's how we keep you in control.
Read-Only by Default
New connections are read-only. Nothing changes unless you turn on Edit Mode or grant write permissions during OAuth.
Confirm Every Change
Before any edit, the AI tells you exactly what it plans to do and waits for a yes. No surprises.
Full Write Log
Who made the change, what changed, when, whether it succeeded, and where it came from (chat or MCP). All recorded.
Revoke Anytime
One click to turn off Edit Mode. Or revoke MCP write permissions from your Integrations page. Back to read-only immediately.
Guardrails You Set
Turn on account safeguards to block the AI from archiving campaigns entirely, even in Edit Mode. The destructive actions you never want automated stay off-limits.
Frequently Asked Questions
No. Everything is read-only until you turn on Edit Mode or grant write permissions during MCP OAuth. Even then, the AI asks for confirmation before making any change, and every write is logged.
Campaigns (status, budget, bidding strategy), ad groups (status, bids), product ads (status), keywords (status, bids), negative keywords (add or remove), targeting expressions (status, bids), and DSP campaigns, ad groups, and targets. You confirm each one.
Two ways. In the MAP in-app AI Chat, toggle Edit Mode on. For external AI clients (Claude, ChatGPT, etc.), grant write permissions during the MCP OAuth flow. You can revoke write access from your Integrations page at any time.
Yes. The write log records who made the change, what changed, when, whether it worked, and whether it came from in-app chat or an MCP client.
Yes. When you connect via MCP OAuth, you choose whether to grant write access. Works with Claude Desktop, Claude Code, ChatGPT, and any MCP-compatible client. The AI still confirms each change before applying it.
Amazon DSP Support
AI editing now extends to Amazon DSP. Create and manage programmatic display campaigns, ad groups, and targeting — same confirmation workflow, same audit trail.
Learn About DSP ManagementKeyword Automation Rules
Beyond on-demand edits — set up scheduled rules that harvest winning search terms into exact-match keywords and negate wasted spend, with a preview before every change.
Learn About Keyword AutomationLaunching a New Product?
The same AI editing tools power a full launch workflow — map your product's neighborhood, build a PDP that converts, and structure launch campaigns with day-one negatives.
How to Launch a Product with AILet AI Help You Manage Your Amazon Ads
Read-only by default. Opt-in editing. You confirm every change. Everything logged.
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